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Guerrilla Marketing Weapons: 100 Affordable Marketing Methods
Jay Conrad Levinson
Price: LE 151

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Book Summary

Too many small and mid-sized businesses offer gold-medal quality and service yet struggle to pay their bills and stay in business. What they need are guerrilla marketing weapons to put energy behind their dreams. This indispensable nuts-and-bolts guide outlines every weapon you need to make a significant bottom-line difference in your company. These weapons will add potency to your marketing attack and substantially increase profits. They work for all types of small and medium businesses, even nonprofit organizations. Among them are fourteen powerhouse weapons for start-up businesses and five substantial lifts to already running operations. All are inexpensive to implement, and fully half of them are cost-free.

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Book Details

Language: English
Paperback: 272 pages
Publisher: Bantam (2007)
ISBN-10: 0452265193
ISBN-13: 9780452265196
Genre: Business
Size: 10.6 cm x 17.2 cm
Shipping Weight: 62 grams
Condition: Very Good

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