{"product_id":"growth-iq-master-the-10-paths-to-grow-your-business-2617","title":"Growth IQ: Master the 10 Paths to Grow Your Business","description":"\u003cp\u003eThe Wall Street Journal Top Ten BestsellerGrowth IQ shows you the 10 strategies to sustainable growth, based on a purpose-led culture for all businesses. 'A worthy successor to Michael Porter, Bova's book is that rare gift: it opens doors for new ideas and new actions. No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small.' - Seth Godin, author of LinchpinTiffani Bova, the Growth and Innovation Evangelist at Salesforce, draws on her expertise as a consultant and practitioner to devise a new framework for business leaders looking to pursue growth.\u003c\/p\u003e\n\n\u003cp\u003eWe're witnessing an age of endless customization, and growth strategy is no exception. There's no one size fits all strategy; a winning strategy for one business may spell doom for another. In Growth IQ, Bova determines that there are ten simple - but easily misunderstood - growth paths, and explains how companies can get a handle on their particular business context, and use it to determine the right combination and sequence of growth paths to take them into the future.\u003c\/p\u003e\n\n\u003cp\u003eBova breaks down the strategies deployed by a wide range of companies to show you how:* GE and John Deere have lasted over a century and continue to thrive by combining their strategy of innovative product development with a renewed focus on R\u0026amp;D and customer experience. * Marvel transformed from a struggling comic book publisher to a global entertainment behemoth by realigning their market penetration strategy to focus on comic book characters, instead of just comic books. * Gateway's attempt at market expansion into brick-and-mortar retail led to its failure, while the same move by Apple has accelerated its growth.\u003c\/p\u003e\n\n\u003cp\u003eWhether your company is on a growth spurt, in a worrying stall, or showing signs of decline, Growth IQ is your map to charting the course of your company's future.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":46516437516424,"sku":"2617","price":495.0,"currency_code":"EGP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5421\/0440\/files\/9781529004694.jpg?v=1790097224","url":"https:\/\/bookspotonline.com\/products\/growth-iq-master-the-10-paths-to-grow-your-business-2617","provider":"The BookSpot","version":"1.0","type":"link"}